Campsite gives you a generous free page. HeyBio gives you the clicks that page loses.
Campsite is one of the more quietly competent link-in-bio tools. It has been around for years, it is not chasing every trend, and its free plan is more generous than most: unlimited links, real customisation, and a tip jar that competitors reserve for paid tiers.
So the honest framing is not that Campsite is weak. It is that Campsite and HeyBio are solving different problems. Campsite is solving "I need a tidy page that holds my links and costs nothing". HeyBio is solving "the clicks on my page are dying inside the Instagram browser and I am losing subscribers because of it".
If the first sentence describes you, this comparison will probably send you to Campsite, and that is fine. If the second one does, keep reading.
Side by side
| HeyBio | Campsite | |
|---|---|---|
| Who it was designed for | Adult and NSFW-adjacent creators, plus Telegram and Snapchat sellers | Creators and small organisations who want a clean, reliable page across any niche |
| In-app browser escape | Clicks from the Instagram and TikTok in-app browser are pushed to the device's real browser, and the dashboard counts how many clicks that rescued | No equivalent. Links open inside the app's browser like any normal page |
| Per-link geo filtering | Hide or show an individual button by country, failing closed when the country is unknown. Available on Pro | Not offered at the level of an individual link |
| Free plan | No free tier. A 7-day trial, then 9 euros a month or 90 a year | Yes, and a real one: unlimited links, basic customisation, and a tip jar |
| Custom domain | Custom domain on Pro, or the shorter heybio.io/yourname on every plan | Paid plans only, from 7 dollars a month |
| Branding on your page | No HeyBio badge on your page on any paid plan | Campsite branding shows on the free plan and is removed on paid tiers |
| Analytics | Clicks per link, per country and per source, plus the count of clicks rescued from the in-app browser | Free covers 14 days plus totals, Pro extends to 60 days |
| Scope of the product | Links, photos, text and analytics. Deliberately nothing else | Wider: opt-in forms, group links, advanced link types and organisation accounts |
Who Campsite is genuinely better for
Campsite is the better choice in several real situations, and it is worth being specific rather than vague.
It has a genuine free plan. Unlimited links, basic customisation, and analytics covering the last 14 days plus lifetime totals. HeyBio has no free tier at all: a 7-day trial, then 9 euros a month. If your page is not earning yet, free wins and no feature list changes that arithmetic.
Its free tier includes monetisation. Campsite puts a tip jar and request feature on the free plan, which is unusual. If you want to accept tips without paying a subscription first, that is a concrete advantage.
It has organisation plans. If you are a team or an agency managing several pages under one account, Campsite's Org Pro and Org Pro+ tiers are built for that. HeyBio is single-creator software.
It is broader. Opt-in forms, group links, advanced link types and integrations go beyond what HeyBio offers, because HeyBio deliberately does not offer them.
One caveat that applies to every price on this page: check their pricing page yourself before deciding. Prices move and regional differences exist.
Who is better off with HeyBio
HeyBio makes sense when the page is a funnel rather than a directory, and when one lost click is one lost subscriber.
The in-app browser is the specific problem. A visitor taps your link inside Instagram or TikTok, lands in the stripped-down internal browser, hits a signup or payment screen with no autofill and no existing session, and abandons. Campsite renders inside that browser like everyone else. HeyBio pushes the click out to the device's real browser, where the visitor is already logged in, and then counts how many clicks it rescued so you can see what you were losing.
Geo filtering per link is the second reason. You can hide an individual button in specific countries, and it fails closed: if the country cannot be determined, the button stays hidden. That matters if you have a platform that is blocked somewhere, or a region you would rather not sell to.
Analytics depth is the third. Campsite's free plan gives you 14 days and Pro gives you 60. HeyBio keeps your history and breaks clicks down by link, country and source, plus the rescued-click count that no general-purpose tool reports because no general-purpose tool is looking for it.
Moving from Campsite without losing followers
- Leave your Campsite page live and build your HeyBio page first at heybio.io/yourname. Nothing changes for your audience until you decide.
- Copy your links across in the same order, most important at the top. Open each destination once to confirm it still resolves over https, because dead links are the most common thing people carry over unnoticed.
- If you used Campsite's tip jar, decide where tips go now. HeyBio does not process payments, so point that button at the platform you already use.
- Set your geo rules before launch, not after. If a link should be hidden in a country, configure it while the page is still private.
- Update the link in your Instagram and TikTok bio last, once the page is finished and you have opened it yourself on a phone.
- Keep the Campsite page alive for a few weeks. Old posts and screenshots still point there, and there is no cost to letting it run down quietly.
Questions
Is Campsite's free plan really free?
Yes, and it is one of the better ones. Unlimited links, basic customisation, 14 days of analytics plus lifetime totals, and a tip jar. It shows Campsite branding on your page, which is the normal trade. If you want a free page and nothing more, this comparison should send you to Campsite.
Does HeyBio have a free plan?
No. There is a 7-day trial and then Start at 9 euros a month or 90 a year. We would rather say that plainly than bury it. If your page is not earning anything yet, a free tool is the rational choice.
What is the in-app browser problem exactly?
When someone taps a link inside Instagram or TikTok, the page opens in a cut-down browser built into the app. It usually has no access to your saved logins or autofill. So a visitor who is already a paying member of a platform arrives logged out, faces a signup form, and leaves. HeyBio pushes the click into the phone's real browser instead.
Can I use my own domain on both?
Yes, but both put it behind a paid plan. Campsite requires a paid tier from 7 dollars a month. HeyBio includes it on Pro, and every plan gives you the shorter heybio.io/yourname.
Will switching hurt my search visibility?
Your link page is not usually what people find you by, so the risk is small. The thing that actually costs traffic is old posts pointing at the old URL. Leave the Campsite page live for a while rather than deleting it the same day.
Checked against Campsite's own website on 11 August 2026. Their plans, limits and prices change and vary by region, so check their page for the current situation. We describe what each tool does, not what it costs.
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